ALEXAK
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Alexa K Team 


Meet the  Alexa K Wolf Pack... the team behind the brand.
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​Alexandra Elsener - Founder & CEO

Hello, I'm Alexandra. I have a corporate fashion background which included  fashion buying and visual merchandising. My previous boutique store featured namely unknown designers, but I knew I wanted to do something more personal and with a bigger purpose As my mentor and biggest supporter, my husband was the one who encouraged me to pursue my own fashion and lifestyle brand.  

I knew that I wanted to create a lifestyle fashion business that would make my customers feel unique and meaningful when wearing my new brand. Therefore, the Alexa K brand focuses on celebrating the indomitable women who share the wolf spirit - Intelligence, Integrity, and Independence.

When I'm not running Alexa K, my other passions include music, interior design, fashion and my Weimaraner George who keeps me fit and in good spirits.
 


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​Rameshwar Chawla - Web & Graphic Design

Hi! I am Rameshwar Chawla, an avid reader, father of 1, Bauhaus fan and a freelance graphic designer based in Delhi, India.

For my work for Alexa K, I have created a premium website and web graphics that enriched the already unique concept of their passion for wolf conservation and getting inspired by wolf spirit. I approach every project as an opportunity to create something unique and thought-provoking; whether through brand identity, packaging, or campaign execution. I love this brand, love its spirit. :)


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​Alexander Häusler - Finance & Controlling

Hi, I'm the finance guy. Having worked in two fashion startups as well as a Swiss bank, I'm currently combining these two worlds and help Alexa K keep its finances and business strategies on track. So in many ways, I'm the stereotypically boring Swiss accountant...
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But is there a life outside of numbers and spreadsheets? As I'm rather reluctant to any physical activity which goes beyond walking speed, I'm limited to playing golf and hiking. The only exception: Skiing and snowboarding – being Swiss, it would almost be considered treason not to engage in our national sport.


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​Jessie Crozier - Social Media & PR Manager

Hi! I’m Jessie, an edgy, spur of the moment, fun loving gal from Canada. I have a rather eclectic professional background, having worked in the radio broadcasting industry, as well as a corporate office setting. Now, I am living the dream, managing Social Media and PR for a brand that I can truly stand behind as a fierce woman, wife, sister, and mother of an equally strong 1 year old girl. I’ve worked in the marketing industry for 10 years now and can’t wait to bring my knowledge and experiences to life with the Alexa K brand.

When I am not working, I am living life to the fullest. Experiencing as much as I can from concerts and live events, to spending quality time in my country home, with the best family I could ask for.

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  • HOME
  • Collections
  • Alexa K Story
    • Alexa K Team
    • Stockist
    • Join our Email List!
  • Wolf Conservation Project
  • Alexa K News
    • Alexa K Press
    • Events
  • Brand Ambassadors
    • Alexa K Woman
    • Become an Alexa K Ambassador